The NBA is on the brink of a significant leap into Europe, with Commissioner Adam Silver announcing that serious discussions regarding franchise bids could begin as early as this January. After extensive research and evaluation from both J.P. Morgan and the Raine investment group, the league appears poised to enter a new phase of expansion that many insiders believe will resemble an open bidding process for prospective NBA Europe franchises.
Notably, as the NBA sharpens its financial strategy for this new venture, crucial details are coming into focus. While a definitive salary cap structure is still under development, reports indicate that the ownership model will mirror that of the WNBA, where current NBA owners will hold 50% of the league's stake and European franchises will control the remaining half. This means that existing NBA franchise owners will not be permitted to invest in or own any part of an NBA Europe team. For instance, this ruling eliminates Arsenal from consideration because it is owned by Stan Kroenke, who also owns the Denver Nuggets.
At the recent Dealmakers conference in New York, NBA Deputy Commissioner Mark Tatum expressed optimism about starting the bid solicitation process in the first quarter of 2026, prompting speculation that Silver's comments may indicate that the timeline could accelerate to next month. Tatum envisions a league composed of approximately 10 to 12 teams launching in 2027, potentially featuring preseason matches against U.S. NBA teams in the same year.
"We are actively engaging a diverse range of interested parties," Silver explained ahead of the NBA Cup Final in Las Vegas. "Our approach is very inclusive; we invite anyone interested to meet with our financial advisors to discuss their vision for opening a team and the resources they would commit to making it happen. We are gathering all this feedback, and by late January, we expect to have more substantive discussions with those who have shown interest."
According to sources, the NBA is considering franchise fees ranging from $500 million to $1 billion. Silver elaborated on the types of entities that might be interested, mentioning soccer clubs—some of which already have basketball operations—and existing basketball organizations. The NBA is also reaching out to individuals and groups without current team ownership who might see the value in expanding into Europe.
However, Tatum has indicated that the final selections for franchises are likely to come from countries such as France, Germany, Italy, Spain, Turkey, and Greece. He has specifically noted the potential involvement of prominent EuroLeague teams like Real Madrid, FC Barcelona, Bayern Munich, and LDLC ASVEL, which is owned by former NBA star Tony Parker.
Silver reiterated that the league is diligently working on its economic framework to ensure it is viable. He pointed out that many cities that the NBA is considering for franchise locations currently lack adequate arena facilities, which will necessitate collaboration with private investors and local governments to establish the necessary infrastructure.
In an interesting twist, with Rockets star Kevin Durant investing in Paris Saint-Germain, another possible NBA Europe franchise, Silver acknowledged that the league will need to navigate complex regulations concerning player investments, particularly since, under the existing Collective Bargaining Agreement (CBA), NBA players are limited to investing only in WNBA teams, not NBA franchises.
As this exciting chapter unfolds, what are your thoughts on the NBA's expansion into Europe? Do you think it will be a successful venture, or do you foresee challenges ahead? Share your opinions in the comments!